Innovative, Professional Haircare Backed by Science

Salon-Exclusive

Eco-Friendly

High-Performance

IdHAIR’s Complete Professional Collection

You’re not just a stylist—you’re a scientist, an artist, and a business owner. Every formula you use matters. That’s why IdHAIR provides high-performance, salon-exclusive products that give you better results, healthier hair, and loyal clients.

About Us- The Good Behind IdHAIR

For 35 years, IdHAIR has stood by the hairdresser—through every trend, every transformation, and every client who leaves the chair feeling their best. While other brands have turned their backs on the stylists who built them, we’ve remained loyal to the professionals who make this industry great.

Because we believe in good.

✨Good Products – Salon-exclusive formulas crafted for performance, not mass retail.

✨Good Business – No minimum orders, flexible purchasing, and real support for your salon.

✨Good for Stylists – Tools, training, and expert guidance to help you grow.

✨Good for Clients – High-performance color, care, and styling that keep them coming back.

✨Good for Color Results – Reliable, rich, and true-to-tone results every time with 100% grey coverage.

✨Good for the Planet – Sustainable, low-tox, and cruelty-free solutions that align with modern beauty.

We aren’t just another haircare brand. We are your partner in artistry, business, and success. And we’re here to make sure your work, your salon, and your craft stay good—for today, for tomorrow, and for the next 35 years.

TESTIMONIALS

What others are saying

The Products

Low Ammonia Professional Colors

Hair Paint OCC offers a complete range of professional hair colors with up to 70% less ammonia, suitable for sensitive skin and scalp.

Moisture and Care with Niophlex Rebond

Healthy and beautiful hair requires moisture and care. Niophlex Rebond offers fantastic, moisturizing care products that you can use to care for and strengthen your hair.

For Scalp Concerns & Hair Loss

Oily, Dry, Flaky scalps are the thing of the past with IdHAIR Solutions. Target your clients scalp issues with this series designed specific for healthy scalps.

Just the Essentials Please

The basics that every salon needs, with the backing of eco-friendly, and cost-efficient products,

Focus on YOU

IDHAIR ME is a complete styling series that allow you to style your hair in a way that highlights your natural beauty. It’s all about Me – and you!

Unlock Perfect Curls Every Time

IdHAIR Black Magic offers a gentle, quick, and reliable permanent curl system for your salon, with three different strengths to cater to all hair types.

Color Refresh Between Appointments.

Are your clients reaching for the toners at home, between appointments? This product combines a deep conditioning treatment with an at home toner so your clients hair can stay more vibrant, longer.

Eliminate Yellow Tones with Ease

Viocool, the purple drops from IdHAIR, helps remove unwanted yellow tones from blonde hair, and can even be used in bleaching and hair dye mixtures.

Danish Care & Styling

Elements Xclusive has all the healthy care and styling products you need, no matter the hair concern.

Fragrance Free Hair Care

More people develop perfume allergies and opt out from products containing perfume. We do not believe that you should compromise when it comes to your hair. That is why we have developed IdHAIR Sensitive Xclusive.

Vibrant Colors in Minutes

The IdHAIR Gloss demi-permanent color system provides stunning results within 20 minutes, offering versatile solutions for toning, color correction, and more.

Healthy Beautiful Curls

Achieve flawless curls with this ideal solution. Embrace your inner Curly Girl and ensure your curls reach their optimal shape and balance.

Gentle, Ammonia-Free Color

Hair Paint Free is a gentle, ammonia-free hair dye series that covers gray and white hair while preserving hair health with its unique Care System.

Why Salons Trust IdHAIR

Science Meets Art – Every formula is designed for expert stylists.

At IdHAIR North America, we are committed to providing professional-only, high-performance haircare exclusively for salons. Our low-tox, ammonia-free, sulfate-free, and cruelty-free formulas deliver exceptional results while prioritizing hair health and sustainability.

With no minimum orders, fast shipping, and flexible purchasing, we make it easy for stylists to access top-tier products.

Plus, we support salon professionals with education, business growth tools, and expert guidance, ensuring they stay ahead in an ever-evolving industry. Designed for those who demand quality and sustainability, IdHAIR aligns with the values of modern beauty professionals.

Professional Haircare, Built for Stylists: For decades, we’ve been dedicated to creating salon-exclusive products that empower stylists to deliver exceptional results with confidence.

Made for Professionals, Never Mass-Market: Our products are designed for salon experts, ensuring your clients receive high-quality solutions they won’t find on retail shelves.

Performance Without Compromise: Formulated with stylist needs in mind, our low-tox, high-performance products deliver stunning color, long-lasting hold, and hair that looks and feels its best.

Order What You Need, When You Need It: With no minimums and fast shipping, we make it easy to keep your backbar stocked without overcommitting or waiting weeks for supplies.

Support Beyond the Bottle: From education and business tools to hands-on training, we’re here to help you grow your skills, your confidence, and your salon’s success.

Beauty That Stands for More

We believe in responsible haircare—sustainable formulas, eco-friendly packaging, and products that protect both the stylist and the environment.

SEE THE RESULTS

STILL NOT SURE?

Frequently Asked Questions

Find answers to our most frequently asked questions here.

❓ What makes IdHAIR different from other professional brands?

💡 Unlike many brands that have shifted focus to retail, we remain 100% committed to professional stylists. Our products are salon-exclusive, non-diverted, and designed for expert results—giving you access to high-performance formulas, flexible ordering, and dedicated support to grow your business.

❓ Do I have to place large orders to work with IdHAIR?

💡 No! We believe in flexibility for stylists, which is why we have no minimum order requirements. Whether you need to restock a few essentials or try something new, you can order on your terms—without overcommitting.

❓ How does IdHAIR support stylists beyond just products?

💡 We don’t just sell products—we help you build a stronger, more profitable salon. With business resources, ongoing education, and expert guidance, we give you the tools to offer premium services, increase client retention, and maximize your earning potential.

❓ Are IdHAIR products safe for clients with sensitive hair and scalps?

💡 Yes! Many of our formulas are ammonia-free, sulfate-free, and low-tox, making them gentle yet effective for all hair types—including sensitive scalps and color-treated hair.

❓ Why should I switch to IdHAIR?

💡 Because your business deserves a brand that puts stylists first. With high-performance, eco-conscious formulas, flexible ordering, and real industry support, IdHAIR helps you deliver better results, keep clients coming back, and grow your salon with confidence.